Gathering insights from your SEO audits is not easy without the experience of seasoned SEOs.
Therefore, you must use a tool that helps you make sense of your audit reports. This way, you can take action against these issues and keep your website running smoothly.
In this review, we’ll take a look at JetOctopus and how it can help simplify your SEO website analysis.
In the end, you should decide for yourself whether the tool is something that will help your website’s SEO performance in the long run.
What is JetOctopus?
If you think Screaming Frog is the standard-bearer of website and content analysis, then you tried JetOctopus yet.
In a nutshell, it follows a problem-centric approach to analyzing pages of websites to help users determine which on-page optimization tasks you must prioritize.
To better understand how JetOctopus, let’s look at how it works by running through its core features.
Upon signing up for an account, you must the URL of the site you want to run using JetOctopus. You also have to indicate the limit of pages you want the tool to crawl.
Next, you need to connect JetOctopus with your Google Google Search Console account and your logs.
Doing so allows the tool to gather more data about your site and provide better insights.
JetOctopus will then crawl your site and notify you once the audit is complete.
From here, we’ll be able to see what it has to offer as an on-page tool.
From here, you will see what you need to address on your site.
The Ideas section is divided into three parts.
The first is the SEO Problems which show you the main issues of your site are and how you can fix them.
The SEO Opportunities is the second part of Ideas. It directs you to quick wins and low-hanging fruit tasks to help improve your site’s indexability and crawlability.
Finally, the third and last part of Ideas is My KPI. It shows you pages and elements on your site that have a direct effect on your search traffic.
By keeping track of your KPIs, you can better benchmark and scale your SEO performance post-audit.
Using the Ideas section of JetOctopus, you can make massive improvements on your website out of the box. Begin by fixing the issues indicated here and keeping track of your performance to help you get the most out of your site audit.
If you want a more comprehensive report about your audit, SEO Crawler will satisfy the technical SEO in you.
From the dashboard, you will immediately see the errors of your website when JetOctopus crawled it the last time.
The issues are organized according to:
- Categories – Shows the main SEO issues of your website.
- Depth – Determines the distance of the issues from your site’s homepage. 1 Means the problems found here are either on the index page or very close to it.
- Indexability Status – Computes for the percentage of pages that are and aren’t indexable. It also shows the depth of these pages based on the distance away from the index page.
- Status code – Checks the percentage of pages with 3xx, 4xx, 5xx statuses
- Load time – Breaks down the pages according to how fast or slow they load
- Top directories – Counts the number of page for each directory on your site
- Links distribution – Computes the number and kinds of links your website has.
You can drill the data down to its specifics by clicking on any category from the left sidebar menu.
Arguably JetOctopus’ best feature, the Logs Analyzer keeps track of bots and crawlers visiting your website.
This helps you understand where your crawl budget goes by looking at the pages Googlebots visit. From here, you can fix your site and optimize pages that crawlers must prioritize crawling and indexing.
You also get to monitor how search engine bots read your pages. It allows you to see pages that are getting the most (and least) attention.
From here, you can fix your site architecture to help crawlers engage with your priority pages.
However, to set up the log analyzer properly, you must upload your server logs to JetOctopus and choose the correct settings.
You will need help from your developer to get the log lines to import to JetOctopus.
Once you’ve imported it, you get to unlocks these features of Logs Analyzer:
- Lists down problems encountered by crawlers and organic visitors. This lets you compare and contrast data from both vectors and check for discrepancies.
- Separate the good bots from the bad bots visiting your website and what the IPs of these bad bots are.
- Gather organic visits to your page directly from bots and not from Google Analytics.
Google Search Console
JetOctopus lets you view your GSC data from JetOctopus if you connect it with the tool.
It allows you to consolidate all your website information in a single dashboard. You won’t have to jump from one site to another.
But the reason why you must connect your Google account with JetOctopus is it provides more actionable insights into your data.
By clicking on the Insights tab on the menu, you will see the aggregated GSC data of all your website pages.
The info you’ll find here isn’t available on your native Google dashboard, which is a bonus if you use JetOctopus.
From here, it’s evident that JetOctopus’ data presentation is much more compelling and actionable. Thus, it encourages you to act upon the data and make the necessary improvements on your site.
JetOctopus analyzes the types of links you have on your site pages.
The tool breaks each of them into groups to provide context to your internal linking strategy or help you develop one.
There’s also the Links problems list that narrows down the issues you must look into or resolve. This section takes away the guesswork from any problems your site’s linking structure has so you can fix it.
You can also focus on your internal and external links to understand your tendencies and uncover patterns that you have to either fix or change.
The SEO tool offers two types of plans. The first allows you to buy modules separately.
For as low as $30 per month, you can crawl 100,000 pages max every month with a crawling speed of up to 250 pages per second (200 pages per second before). You can increase the number of crawled pages monthly, but expect to pay more.
If you’re interested in the log analysis feature of JetOctopus, its $60 per month plan lets you check the logs of 100,000 pages max. Similar to the Crawler plan, the higher the number of log files is, the more expensive the plan becomes.
The GSC Keywords lets you parse through the Google Search Console data from JetOctopus of 10 connected sites max for $60 a month. This is perfect for marketing agencies who want to track Google data of their client sites in a single dashboard.
You can choose any of the three or pick two from the tool if you’re not interested in the other feature.
But if you want all three, get the All Inclusive plan for $93 a month. You get all features and limits from the three aforementioned plans and save $16.
The second type of plan is the No Limits Package.
For a minimum of $300 and 100,000 pages a month, you don’t have to worry about project limits as you can add as many websites as you want. There are also no crawl limits and log lines limits, as well as unlimited onboarding and support.
If you have a team and are working with more clients than you can manage, this plan should make gathering crawl reports data and SEO reporting much more convenient for you.
Before you commit to any of its paid plans, you can sign up for a 7-day free trial and take the tool for a spin. This allows you to determine whether or not this is one tool you can use in your arsenal.
JetOctopus Review: Verdict
JetOctopus Review: Technical SEO Audit Simplified
If you’re into technical SEO and want to get the most out of your SEO audits, JetOctopus is one of the best out there.
It’s very comparable to Screaming Frog in terms of comprehensiveness and depth of data. However, aside from being a cloud-based SaaS crawler, JetOctopus has a much more intuitive user interface for its SEO crawler. It delivers user-friendly actionable insights with just a few clicks so you can act upon them just as fast.
The Log File Analyzer is a game-changer for those looking to optimize their websites for Googlebots. The data provided here should help you make informed decisions on which pages to prioritize and how to approach them.
SEO experts will have their hands full generating crawl and logs insights for client sites as it’s one of the better tools out there.